FreakInImpala — Visual Identity for a Photographer
FreakInImpala is a visual identity created for a photographer with a sharp eye for details, mood and quiet visual tension. The identity was built around typography, a small focus mark and the character of the name itself — slightly strange, expressive and intentionally not over-polished. Supporting visuals are AI-assisted and art-directed by VAVA DARCH. Human portraits are composite visual interpretations inspired by the people behind the project, not direct portraits.
